We are adding an identity design component to the Empowerment Project for the sender.
Using the basic sender and audience information from the P1 Project Brief, write an additional Identity Project Brief for P2a.
The Identity project fill fit into the Empowerment project schedule is as follows:
Project Launch – TH- 9/7
Project Parameters T- 9/12 TH- 9/14
Sender Identity T- 9/19 TH- 9/21
Project Development T- 9/26 TH- 9/28
Project Development T- 10/3
– Presentation of Work to Date
Guest Designer (Jake McIntire) TH- 10/5
Project Development T- 10/10 TH -10/12
Final Project Due – T- 10/17
In addition to the design process and artifacts developed for the Empowerment project, create the following:
• A Comprehensive Name / Identity Design Project Brief
• A Sender Persona
• An Audience Persona
• An Identity & Graphic Standards for your Sender Organization
